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 Realising the lack of men's grooming products, Tony Sosnick spent several years of in-depth marketing and research to create a complete personal care system, especially for men's needs,
Anthony Logistics for men is a multi functional personal care system of skin care, bath and body products designed for men. The products are easy to use and understand, with specific ingredients that are geared to a man's skin.

In the mid-1960s, an enterprising young marketer and advertising guru named Baxter Finley began a search for quality men's grooming products. Motivated by the difficulty in finding them, he founded Baxter of California, a small personal care company headquartered in Beverly Hills, CA. Ideal for all skin types, the high-tech assortment works alone or in tandem, providing men with intelligent skincare solutions to anti-aging, shaving, cleansing and basic skincare.
 California North products are fast acting, consistently effective, and aesthetically pleasing. They are recommended by dermatologists, and have won multiple industry awards. Among them is the prestigious FHM Award in Great Britain for Razor Shave cream, Action Moisturizer, and o2xygen Men's After Shave Balm.
Everything California North makes in skincare is made for facial skin, expanded to use on full body. Good grooming products are why clients are loyal to California North. California North offers functional solutions for shaving, skin, and body care. Developed carefully to combat the rough outdoor elements of Northern California’s wind, sun, and salt air.
 The award winning, men-u range is a revolutionary line of high performance products. The handy 75ml bottles with locking pumps provide 60-200 applications (dependant on the product), are only 11.5cms high and provide accurate dosage with no waste. Concentrated formulae facilitate use of the finest ingredients and you only need a small amount of product. The products fits neatly in the hand and into a man's lifestyle, bathroom, sports or travel bag.
Men-u has received widespread critical and media acclaim. The men-u grooming range is now available in a number of countries around the globe.

Sharps Barber & Shop is a barber-inspired brand from New York, who's mission is to help guys feel comfortable in their own skin with head-to-toe products that are easy to buy, easy to use and that deliver results. Sharps is an invigorating, fun experience for guys who want to prep their own way but don't care to fuss. All sharps products are rich with natural botanical extracts- and they work! Funky packaging, mild yet intoxicating fragrances and strange product iconography make this the brand of choice for men who define themselves by different criteria.
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